Key marketing skills : strategies, tools, and techniques for marketing success
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Key marketing skills : strategies, tools, and techniques for marketing success
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| Physical Description |
xiii, 383 sivua : kuvitettu ; 25 cm + 1 CD-ROM (4 3/4 in.) |
|---|---|
| Language |
English |
| Language of Original Work |
English |
| Item Description |
Includes index. |
| Publisher |
London : Sterling, VA,
Kogan Page,
2004.
|
| Subjects | |
| Additional Information | Peter Cheverton ; [foreword by Malcolm McDonald] |
| ISBN |
0749442980 nidottu |