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APA Citation

Kotler, P., Kartajaya, H., & Setiawan, I. (2010). Marketing 3.0: From products to customers to the human spirit. Wiley.

Chicago Style Citation

Kotler, Philip, Hermawan Kartajaya, and Iwan Setiawan. Marketing 3.0: From Products to Customers to the Human Spirit. Hoboken (NJ): Wiley, 2010.

MLA Citation

Kotler, Philip, et al. Marketing 3.0: From Products to Customers to the Human Spirit. Wiley, 2010.

Harvard Style Citation

Kotler, P., Kartajaya, H. & Setiawan, I. 2010. Marketing 3.0: From products to customers to the human spirit. Hoboken (NJ): Wiley.

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