Record Citations
APA CitationKotler, P., Kartajaya, H., & Setiawan, I. (2010). Marketing 3.0: From products to customers to the human spirit. Wiley.
Chicago Style CitationKotler, Philip, Hermawan Kartajaya, and Iwan Setiawan. Marketing 3.0: From Products to Customers to the Human Spirit. Hoboken (NJ): Wiley, 2010.
MLA CitationKotler, Philip, et al. Marketing 3.0: From Products to Customers to the Human Spirit. Wiley, 2010.
Harvard Style CitationKotler, P., Kartajaya, H. & Setiawan, I. 2010. Marketing 3.0: From products to customers to the human spirit. Hoboken (NJ): Wiley.
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